European Orient Business Academy

( Sweden & Germany )

European Orient Business Academy Help Chinese Family Business Owners

© Copyright 2015 EOBA European Orient Private Academy GmbH & European Orient Business Academy AB

Our Offices


European Orient Business Academy AB
Address: Järnvägsgatan 53, 21616 Malmö Sweden
Contact: Mr. Wei Sun (VP & Operation Director)
​Telephone: +46 735-441-066

Europe Insight International GmbH

European Orient Business School GmbH (Old Name)
Leibnizstraße 53, 10629 Berlin, Germany 
                   c/o BBI Steuerberatungsges. mbH

​Telephone: +49 30 2357 7676

Contact: Mr. Wei Sun (CEO)

​Beijing Representative Office:

​Beijing En Wu Education Development Company Limited
Address: Room 1903 Wang Jing Xing Yuan International Building-D, Chao Yang District Beijing, 100102 Beijing P.R.China 

Contact: Dr. Ying Xiong
​Telephone: +86 139-1148-3131

Our Team


  • Prof. Chao CHEN, Professor, Chairman of European Orient Business Academy AB (Sweden)
  • Mr. Wei SUN, MBA, CEO of Europe Insight International GmbH (Germany)
  • Mr. Jin HUANG, MBA, International trade expert,entrepreneur, VP
  • Chief Representative of China: Dr. Ying Xiong, PhD,Scholar of Institute of Psychology, China Academy of Science
  • Chief Representative in Shanghai: Mr.Lihao QIAN, MBA
  • Chief Representative in Guangzhou:Ms. Ping YU​
  • Communication Manager: Ms. Xue ZHANG, MBA
  • Project Manager: Mr. Leon KERR, Chinese Education Expert
  • Media Director: Ms. Ping YU
  • IT Director: Mr. Tao ZHANG

Our Affiliations


  • Deyi Bildungsinstitut

​          * Director: Mr. Wei Sun, MBA, Sweden

          * Director: Dr. Ying Xiong, China   

  • Family Business Research And Development Center

          * Director: Mr. Jin Huang, MBA, Canada

          * Director: Prof. Chao Chen, Sweden

  • Eastern Culture Research Center 
    * Director: Mr. Leon Kerr, United Kingdom

​          * Director: Prof. Chao Chen, Sweden